πŸ‘‹πŸ» Introduction
❓ What product or services do you use to accomplish [desired outcome of your product]?
Multi Select
❓ How often do you use [the product]?
Single Select
✍️ Context for prototype task
Text Statement
πŸ§ͺ Please try to [book a new hotel]
Prototype Task
❓ How intuitive was the overall task?
Numerical Scale
❓ What changes could we make to improve the experience?
Text
❓ How likely would you make a switch to use [our product] over other tools?
Numerical Scale
❓ Please elaborate on your rating.
Text
❓ If any, please share any additional thoughts to share with the team.
Text
πŸ‘‹πŸ» Thank you
Usability testing

Usability testing a new product

Conduct a usability test by importing Figma prototypes. Run iterative tests to evaluate the usability of your design with this template.

Study objectives

  • Determine if users can successfully complete key tasks or actions within the product interface.
  • Assess users' overall satisfaction with the product's usability, design, and features.
  • Evaluate the effectiveness of the product's navigation and layout in helping users find what they need and move seamlessly through the interface.
  • Gain insights into the overall user experience of interacting with the product, including any pain points, frustrations, or areas for improvement.

Run usability tests on your new product

Run tests and iterate on your design to improve the user experience

Best practices for conducting usability testing

  • Define clear objectives: Clearly define the goals of the usability test and hypotheses to test to ensure that the sessions remain focused and aligned with the desired outcomes.
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  • Recruit representative participants: Select participants who represent the target user demographic or personas for the feature being tested to obtain relevant and actionable feedback.
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  • Create realistic tasks: Develop realistic scenarios and tasks that mimic real-world usage scenarios to assess how users interact with the feature in typical usage situations.
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  • Pilot test your study: Before launching the study and sharing to participants, pilot test your study internally to make sure the wordings and instructions are clear, and the flow of the study is as expected.

  • Encourage thinking aloud: Encourage participants to verbalize their thoughts, feelings, and decision-making process as they interact with the feature, providing valuable insights into their user experience. This aspect of the test will provide invaluable qualitative insights.

  • Iterate and refine: Continuously iterate and refine the usability testing process based on feedback and insights gathered from each testing session to improve the effectiveness and efficiency of future tests.

Getting started

1

Create an account and log in to your Hubble account.

2

Find and select the template to use.

3

Import Figma prototype and edit the questions as you see fit.

4

Run pilot tests with internal users (ideally, people that are not a part of your project).

5

Preview the study and check if you need to make any last minute changes.

6

Publish the study and wait for the results to come in.

Frequently Asked Questions

When should usability testing be conducted?

Usability testing can be conducted at various stages of the product development lifecycle, including during the early design phase, after the development of prototypes or mockups, and following the release of a new feature or product update. It can also be conducted iteratively throughout the development process to gather feedback and inform iterative improvements.

How many participants are needed for usability testing?

While there is no set number of participants required for usability testing, research suggests that testing with as few as five participants can uncover the majority of usability issues. However, testing with more participants may provide additional insights and validation of findings.

How long does a typical usability testing session last?

Usability testing sessions can vary in duration depending on factors such as the complexity of the product, the number of tasks being tested, and the preferences of the research team and participants. Sessions typically range from 15 minutes to 1 hour.

How can I recruit participants for my unmoderated usability testing?

With Hubble, you can easily share the link to your published study. If you have internal recruits that you can reach out to, simply copy paste the link to have them participate.

You can also use Hubble’s recruitment panel to target participants with specific criteria. You can learn more in our guide to recruitment panel.

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Run usability tests on your new product

Run tests and iterate on your design to improve the user experience